After graduating from college, I found the workforce isolating. Many of my engineering classmates left the field quickly for more diverse professions, such as law and medicine. Those of us who were left found ourselves with few female colleagues with whom to connect. And virtually no female technical leaders to aspire to be.
Diverse teams outperform non-diverse teams. Encouraging women to pursue and stay in STEM careers is just good business sense (and, most importantly, the right thing to do.)